刀HUQIDAOOFFICIAL
中文

Work & Collaborations

Vehicle stories, outdoor equipment and brand events. Explore each project, then discuss a similar collaboration.

17 project entries

Two women inside the Yue7, with the person on the right at the steering wheel
Original public Autohome cover
GAC TrumpchiGAC Trumpchi

Automotive Campaign / Route Exploration · 8:53

Trumpchi Yue7 — Their First Off-road Weekend

From route exploration to Their First Weekend, a stock Trumpchi Yue7, first-time off-road participants and a real route become part of the same project.

Vehicle Content Collaboration / Route Exploration and On-camera Participation

The story, approach and work
The story
Put the vehicle on a real route and build the story around a practical field question.
The approach
Connect route exploration, driving and first-person presentation so viewers can follow the challenge.
The work
The 8-minute-53-second film is public, and the corresponding Yue7 campaign task has completed client acceptance.
An orange Trumpchi Yue7 on a woodland gravel route with a camera arm mounted beside the vehicle
Yue7 route-project field photograph
Another film from the project: Stock Yue7 at Laozhanggou · 8:58
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Original on Autohome
4WD TV4WD TV

International Programming / Chinese Localisation

4WD TV in China — From Programme Introduction to Local Content

From introducing an international programme and adapting it into Chinese to local filming and project delivery. 4WD TV China connects off-road stories with Chinese audiences, people and real locations.

Programme Introduction / Chinese-language Localisation / Local Project Delivery

The story, approach and work
The story
Bring international off-road programming into a Chinese-language context.
The approach
Connect the international programme team, Chinese-language content, local filming and brand events.
The work
Chinese-language programming for 4WD TV and the China–Australia off-road series.
4WD TV China: China–Australia Off-road Challenge, Episode 1
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Original on Douyin
An iCAR03 in the snow with the project's original cover text
Original project cover
iCARiCAR

Vehicle Experience / Features in Use · 1:55

iCAR03 — A Little Box in the Snow

A compact SUV spotted by the roadside leads to a snowy drive and a look at its controls. A showroom conversation, road scenes and driving modes connect features to an everyday vehicle experience.

The story, approach and work
The story
How can a new vehicle's features become tangible and easy to follow?
The approach
Connect first-person presentation with snow driving, a showroom conversation and close views of the vehicle interface.
The work
An approximately two-minute vehicle film combining snow-driving scenes with a look at the vehicle interface.
An aerial view of a black iCAR03 on a snowy road
Film still · Snow driving
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Open film
A vehicle and a person on dunes at sunset
Original public Autohome cover
FordFord

Automotive Route Film · 5:18

Ford — Vehicles and People on an Inner Mongolia Route

Following the Ford China route, a race car, assistance along the way and a sand dune give the overland journey its story.

Content Author and Publisher

The story, approach and work
The story
Connect the race-car encounter, assistance along the way and dunes into a route story.
The approach
Connect the journey through events encountered along the way, keeping the people and vehicles in their route context.
The work
A publicly released route story of 5 minutes 18 seconds.
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Original on Autohome
A TANK 400 off-road vehicle on a snowy route
Film still · Vehicle use in snow
TANKTANK

Vehicle Experience / Issues in Use · 1:43

TANK 400 — A First-season Vehicle Review

A review of vehicle issues during the first season, drawing on snowy locations, conversations in the cabin and inspections of the TANK 400.

The story, approach and work
The story
Explain the issues encountered and the conditions surrounding them.
The approach
Connect snowy forest driving, conversations and vehicle details to a first-person account of use.
The work
An approximately 1-minute-43-second landscape vehicle film with snow driving and vehicle details.
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Open film
A Jeep Wrangler travelling through open mountain terrain
Film still · Wrangler and the journey
JeepJeep

Vehicle Story / Travel Narrative · 2:57

Jeep Wrangler — A Vehicle and Memories of the Road

The Wrangler's road and off-road scenes connect with memories of travel. The vehicle, landscapes and personal narration come together in a journey story.

The story, approach and work
The story
Make the vehicle part of a personal journey and its memories.
The approach
Connect driving and landscape scenes through personal narration and recollections of travel.
The work
An approximately 2-minute-57-second landscape vehicle and travel film.
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Open film
A yellow Shanhai Poer Performance pickup parked on a coastal dirt track
Film still · Landscape crop from the portrait film
GWMGWM

Pickup Experience / First-person Story · 2:43

Shanhai Poer Performance — A Pickup on Home Ground

A borrowed Shanhai Poer Performance pickup becomes part of a homecoming story, connecting cabin comfort, mountain use and experience from earlier pickup journeys.

The story, approach and work
The story
Look at a pickup's everyday and outdoor use through personal travel experience.
The approach
Follow the homecoming drive through exterior scenes, cabin details and recollections of earlier journeys.
The work
An approximately 2-minute-43-second portrait film with cabin details, exterior scenes and first-person travel storytelling.
The full portrait film frame of the pickup beside the coast
Film still · Original portrait composition
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Open film
A green Chery SUV and Hu Qidao at the Giant Panda National Park entrance
Film still · Vehicle and destination
CheryChery

Automotive Story / Nature Visit · 2:22

Chery — A Visit to Giant Panda National Park

An SUV journey reaches the national park entrance before moving onto forest paths and conversations with people on location. Vehicle experience and a nature visit become parts of one outdoor story.

The story, approach and work
The story
Connect a vehicle story with its destination and make room for people and the surrounding environment.
The approach
Move from the arrival and park entrance to forest walks, conversations and details inside the vehicle.
The work
An approximately 2-minute-22-second outdoor story connecting the vehicle, natural surroundings and people on location.
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Open film
Hu Qidao presenting indoors, with a 4wdID route-exploration label in the corner
Original public Autohome cover
Beijing AutomotiveBeijing Automotive

Automotive Content / Road-trip Story · 2:01

Taytan 700 — The Route Begins at Pickup

From Bangkok through Laos to a vehicle pickup in Kunming, a driver-assistance tryout and radio installation prepare the next route. The pickup becomes the beginning of the story.

On-camera Participation / First-person Travel Storytelling

The story, approach and work
The story
Connect the pickup and feature tryout to practical needs on the route ahead.
The approach
Follow the arrival, pickup and equipment preparation to explain why this vehicle is joining the route.
The work
A publicly released pickup and route-preparation short of approximately two minutes.
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Original on Autohome
People on the BRP 2024 event stage in front of the brand display
Film still · BRP brand event
BRPBRP

Brand Event / Outdoor Vlog · 3:17

BRP Wanning — From the Event to the Outdoors

The Wanning brand day moves from its stage and conversations to forest UTV scenes and personal watercraft at sea, carrying the event story into several outdoor settings.

Event Participation / On-location Interview

The story, approach and work
The story
Extend the story of a brand event from its venue into outdoor experiences.
The approach
Connect on-location presentation, conversations, a forest convoy and trails across the water in an event vlog.
The work
An approximately 3-minute-17-second landscape event vlog; a separate Wanning news report includes an on-location interview with Hu Qidao.
An aerial view of UTVs on a winding forest trail
Film still · Forest UTV route
Read the Wanning event report
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Open film
Hu Qidao holding a tablet while interviewing K-MAN's Jiang Taiyun in a white shirt
Film still · K-MAN interview
K-MANK-MAN

Brand Story / In-depth Interview · 8:47

K-MAN — A Conversation with Jiang Taiyun

A conversation with K-MAN founder Jiang Taiyun connects suspension, racing experience and the choices behind a product through a personal brand story.

On-camera Interview

The story, approach and work
The story
Introduce the people and experiences behind a technical product.
The approach
Use a conversation and specific questions to connect products, testing and brand experience.
The work
An approximately 8-minute-47-second landscape interview, illustrating a personal approach to brand content.
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Open film
The front and tire of an off-road vehicle, with a caption about travelling from Thailand through Laos to the event
Portrait film · Landscape preview of a travel scene
BFGoodrichBFGoodrich

Tire Brand / Event Film · 1:35

BFGoodrich — From the Journey to the Brand Event

Brand-event and off-road scenes bring tires, vehicles and participants into the same story.

The story, approach and work
The story
Connect the brand event with vehicles in use.
The approach
Use event, vehicle and participant scenes to present the brand setting.
The work
An approximately 1-minute-36-second event film, illustrating tire-brand and outdoor-event content.
A close-up of the BFGoodrich lettering on the tire sidewall
Film still · Tire detail
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Open film
A Jackery portable power unit and cutting tool in a snow-and-ice setting
Film still · Portable power outdoors
JackeryJackery

Portable Power / Product Film · 0:49

Jackery — Portable Power in the Snow

Portable power moves into a Canadian snow setting through carrying, connecting tools and woodland scenes that give the product a specific outdoor context.

The story, approach and work
The story
Show the environment and tools that give the product its context.
The approach
Alternate product-panel details with snow and tool scenes, finishing with a brand end card.
The work
An approximately 49-second landscape product film featuring the power unit, tool connections and outdoor scenes.
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Open film
An off-road vehicle on a snowy trail with an orange X-BULL accessory in the foreground
Film still · Equipment on a snowy trail
X-BULLX-BULL

Off-road Equipment / Snow-trail Film · 2:41

X-BULL — Equipment on a Snowy Trail

A convoy on Canadian snow trails connects vehicles, lines and off-road accessories in one setting, giving the equipment a context of people and place.

The story, approach and work
The story
Put off-road accessories back in their field setting and show their relationship to the vehicles.
The approach
Alternate convoy scenes, activity at the front of the vehicle and accessory details, ending on the X-BULL brand card.
The work
An approximately 2-minute-41-second landscape equipment film with snow-trail vehicles and off-road accessories.
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Open film
An aerial view of a UTV driving across sand and raising dust
Frame from driving-participation footage
Land RoverLand Rover

Automotive Commercial / Driving Participation

Land Rover Defender TVC — UTV Driving on Camera

UTV driving participation in an automotive commercial, with turning, sand movement and close passes captured on location.

UTV Driving Participation

The story, approach and work
The story
Turn driving actions into moments that can be captured for the commercial.
The approach
Perform driving actions around the on-location camera setup, describing the contribution through the actual participation.
The work
UTV driving actions performed on location for the Land Rover Defender TVC.
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Overland pickups and trailers travelling along a snowy road beneath a wooded mountain
Original public Bilibili cover

Documentary Trailer · 2:01

OVERLAND: IMPOSSIBLE — Arctic Trailer EP1

An Arctic trailer featuring an F250 towing a caravan and a cold-weather overland journey.

The story, approach and work
The story
How do people and vehicles respond to change on a cold-weather journey?
The approach
Build the documentary around the vehicles, people and environments of a real journey.
The work
Publicly released Arctic EP1 trailer, 2 minutes 1 second.
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Original on Bilibili
A close view of the vehicle's fuel filler and a hand introduces the missing-cap incident
Film still · A small incident on the road

First-person Story / Short Film · 1:05

Malaysia — Where Did the Fuel Cap Go?

A clue in a photograph reveals a missing fuel cap. Practical constraints, choices and a request for help turn a small problem into a travel story.

On-camera Participation / First-person Storytelling

The story, approach and work
The story
How can a small incident on the road become a story viewers can follow?
The approach
Reveal the problem through the photograph, explain the constraints and choices, and finish with the actual request for help.
The work
A publicly linked travel short of approximately 65 seconds.
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Watch on TikTok