BFGoodrichTire Brand / Event Film · 1:35
BFGoodrich — From the Journey to the Brand Event
Brand-event and off-road scenes bring tires, vehicles and participants into the same story.
About the Project
- The story
- Connect the brand event with vehicles in use.
- The approach
- Use event, vehicle and participant scenes to present the brand setting.
- The work
- An approximately 1-minute-36-second event film, illustrating tire-brand and outdoor-event content.
